This is a great video from Matt Cutts talking about Google SEO report card. Google does not have a SEO Team, and optimizes for user experience. Most of their properties don’t even have a meta tag.
Video from SMX West 2010 (Search Marketing Expo)
So for me this video just points out that it’s not all about SEO. It should be about content quality for your users #1, then SEO should be used more as a best practice to help the search engines drive related traffic.
Anyone have any input on this?