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AdTaily.com Review | Turn your visitors into advertisers

Adtaily.com

Adtaily.com Review

Adtaily.com promises to turn your visitors into advertisers. We signed up and gave it a whirl.

Let’s first start out with concept. AdTaily.com has certainly re-engineered the standard advertisement model to say the least. It seems as though they analyzed the the standard steps and removed any that are unnecessary.

The biggest improvement that AdTaily has made is to integrate the advertiser sign up into the ad servers site completely. What we mean by this is that the visitor or potential ad customer can design, purchase, and place the ad unit without having to leave the publishers site and visit AdTaily.com itself. That in itself is fairly revolutionary.

A few other quick benefits we noticed was the sites nice “web 2.0 ish” interface and interaction abilities. The site loads fast and is fairly intuitive, both of these are very important.

AdTaily also makes it easier for webmasters to integrate the ads. The ads “automagically” re-size to the proper ad range.

OK, so here are a few problems we’ve noticed, and maybe we’ve overlooked obvious (we’ve done that before).

  • How does the publisher dictate the ad size?
  • How does the webmaster get the ads on a set of subpages?
  • If ad moderation is enabled (and it is by default) where do you moderate the ads? We tried to set up and ad but were unable to view it in the admin panel.

It may be that we needed to finish paying for the ad, but the software gave us an estimated ad placement time before we even finished our transaction.

We are going to invite the people from AdTaily.com to answer these and any other questions people may have. So stay posted, and be sure to post your questions up.

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6 Responses Leave a comment

  • Marcin Grodzicki 2010.6.19 at 07:47 | Quote

    Hi,
    thanks for reviewing us :) Now, to answer your questions:
    1. The size is always 125×125 – it’s always the same size across all of AdTaily network – this makes buying ads a lot simpler for advertisers
    2. The widget should be embedded in your page layout – each page that has a separate layout within your CMS can have a different widget.
    3. Once the ad is ordered (which means the PayPal payment has been made) – the publisher receives an email and can see the campaign in the Publisher’s Panel. Since we use PayPal’s pre-approved payments, no money is actually transfered unless the ad is approved by the publisher.

    I hope it explains everything :)

    Marcin Grodzicki
    AdTaily

  • Agenzie hostess firenze 2010.6.19 at 10:07 | Quote

    This is a great article and is very interesting. I liked it.

  • pagestat 2010.6.19 at 19:08 | Quote

    That pretty much answers all our questions. I think we’ll have to try it out further then either on this or some other site we manage.

    One other thing how do you change the ad space cost. It does an estimate, but we felt the estimate was fairly low as far as a cpm goes?

    Thanks AdTaily

  • Julia 2010.6.21 at 09:41 | Quote

    The estimates are based on traffic stats that you can import from your Google Analytics during the sign up process. As far as I see you guys didn’t import the stats, so the system suggested a default price – which is fairly low, agree.

    You can always change the price by clicking on “edit website” in the “websites” tab, like on this screen:
    http://img.skitch.com/20100621-kuiqubqfumdx6ci53tp3j3jqm2.png

    You can choose between currencies and the effect is immediate.

    Looking forward to answer more questions:)

    Julia

  • Ben Hunt (web designer) 2010.7.13 at 15:59 | Quote

    I’m very interested in AdTaily. I had a similar idea about a year ago, but these guys have implemented it really well. I signed up and had ads running on my site literally in minutes. Expect great things!

  • pagestat 2010.7.13 at 16:18 | Quote

    Yeah it doesn’t take long, really quite revolutionary.

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