Organic vs Paid
We wanted to discuss the positives and negatives of organic and paid traffic in a post so here it is.
Organic Search Positive
- cheap
- related to topic
- permanent
Organic Search Negative
- unreliable (may not yield any traffic)
- subject to search engine algorithm changes
- takes time to rank
- takes backlinks
- takes time to create content
- no way to accurately measure roi. Continue reading …