What are Search Engine Optimization Services? With such frequent talk of SEO and SEM there is very little talk on the exact services and what they are. So I felt it was important to write this article on the smaller segments of seo, to give readers a little more insight.
SEO Services Unordered List
- Consultation – This just like a consultation from some other professional in some other field. Basically includes the seo talking with you, giving you some ideas, and or pointing you in the right direction. This service often leads to other services.
- SEO Training – Teaches the basics of seo or techniques for increasing sites seo. This is a great concept, because it then empowers the owners / employees.
- Keyword Research – Keyword research is the art and science of researching keywords that can potentially drive new customers to a site for free using seo. (google keyword tools)
- SEO Site Design / Re-Design – usually consist of creating crawl-able site structure that includes properly formed urls with keywords embedded along with title, and description meta tag.
- Backlink Building – The seo specialist attempts to get the site backlinks with build pr (page rank) and ultimately increase the sites rank.
- Retainer / Part Time Worker – with this model the seo usually signs an annual or bi-annual agreement that states the seo consultant or firm will provide x amount of hours monthly or yearly, for x amount of dollars.
Yeah that about sums up the most popular services that seo’s employ. Make sure you do your research before deciding to hire any seo. Just like other services you are bound to find people looking to rip you off.